Linchpin Funnels Blog/Why Leading Measures Matter More Than Lagging Ones

Why Leading Measures Matter More Than Lagging Ones

You’re Not in Control.

Not of outcomes.
Not of timing.
Not of how it all plays out.

But that doesn’t mean you’re powerless.

You can’t control how many leads came in this week.
But you can control how many messages you sent.

You can’t control how many people watched the webinar.
But you can control how many times you promoted it.

You can’t control how many buyers hit the button.
But you can control how many offers you made.

You can’t control how many followers showed up.
But you can control how many times you showed your face.

You can’t control if they open the email.
But you can control if you wrote it from your heart.

The lagging measures will always lag.
They’re reflections.
Echoes.

You can only control the seeds you regularly plant.

Results are earned.
But rhythm is a choice.

Choose well.
Start planting.

​- James

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Hi, I'm James Curran

Chief Funnel Builder at Linchpin Funnels

We've believed that "Linchpin Is The Way" since FHL 2022 and have been serving the community ever since!

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