Picture this.. You've got a new funnel, the product is ready, you've been gathering a list and are ready to launch.

You hit *Send* on the first broadcast and…

BOUNCEBACK CITY!

When this happened to us we were kinda freaking out.

Having never sent an email that went to spam as a normie, I had no clue that it was even an option.

Only scammers are spammers, right?

Not in the eyes of the email providers.

To give your emails the best chance to land in your prospects' inbox, you gotta warm up your email domain.

There are paid services but if you want to do it yourself, here's how:

• Create a few email addresses on each of the major platforms: Outlook, Gmail, Yahoo and whatever is relevant for your audience.
• Create a list that only contains these email addresses you control
• Once daily, send yourself these test broadcasts.
• Move them out of spam and to the primary inboxes as necessary
• Also reply to your own emails to increase your reputation

Do this for 3ish weeks prior to your launch for a bigger impact