Somewhere towards the bottom of your MIFGE funnel you probably have some risk reversal
​
​Maybe there's a section about support.. some frequently asked questions
​
​How about a guarantee?
​
​Ever think about the promises we put out there with regards to results?
​
​I talked to Funnel Hacker & Lawyer Melissa Wick today and this topic came up
​
​One thing she brought to light was "What happens when they don't do the work to make it work?"

The good news is she says we can explicitly cover this in our terms & conditions.

What kinds of guarantees do you put in your offers?
​
​