Linchpin Funnels Blog/How to Use Russell Brunson’s Dream 100 Strategy to Grow Without More Ads

How to Use Russell Brunson’s Dream 100 Strategy to Grow Without More Ads

Want to grow faster without spending more on ads?

Here’s the move most people know about... but almost no one actually does.

Russell Brunson calls it the Dream 100.

The idea is simple:
Instead of trying to reach everyone…

Focus on building real relationships with the 100 people
who already have access to your dream customers.

Serve them.
Support them.
Partner with them.

Not overnight.
Long-term.

Here's the strategy:

1. Identify your Dream 100.
List the influencers, brands, leaders, groups, podcasts, email lists... anyone already holding the audience you want to serve.

2. Lead with value.
Don’t pitch them cold.
Comment. Share. Shout them out. Send them referrals.
Become a blessing before you become a request.

3. Play the long game.
Relationships beat algorithms.
The seeds you plant today with your Dream 100
can fuel your business for years.

You’re one real connection away from your next breakthrough.

Start building your Dream 100 today.

The harvest always follows the planting.

​- James

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Hi, I'm James Curran

Chief Funnel Builder at Linchpin Funnels

We've believed that "Linchpin Is The Way" since FHL 2022 and have been serving the community ever since!

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